Sending out home mailers is very common in our industry, yet the process of how we work them seems to vary greatly from one agency to the next.  Mailers are something I used to do in my office well before there were any companies out there charging for this service - I would literally type... Read more »

This is one of those weeks that can absolutely change your results overnight.  During this show we are going to focus on the importance of getting out in front of the price objection that is all too common in our industry.  By focusing on this early on in the conversation, and being armed with a... Read more »

It happens…. We are calling out on leads or winbacks and the prospect says, “I had a bad experience with your company in the past…” This apprehension is tricky to deal with and is one that we must be quick and confident at responding to if we are going to have a chance. This week... Read more »

There is a reason that this topic won by a landslide during last week’s poll - because it is one that stops so many producers in their tracks. The trick is to not take this comment as rejection or that they don't want to buy AND not to leave the call back in their hands.... Read more »

This will be one of those shows that you walk away saying, “That makes so much sense,” and one that you will be able to use what we share immediately to see an impact on your sales.  We will go through some very specific sales and service examples where the way that you present price... Read more »