This week’s episode is sure to get your wheels turning! We are going to discuss how to customize your approach and really how to tailor it to the type of prospect or customer you are talking to. Think about all of the different viewpoints prospects and customers have on a daily basis. How awesome would it be to understand how to approach each one of these in the most effective way? This week we are super excited to talk about how, when, and why we use different tactics with different prospects so we can give ourselves the best chance of connecting with them and ultimately leaving them better protected!